Cartier x Vogue

Cartier: On The Way

Creative Direction, Casting, Concepting, Edit Direction

In partnership with Cartier, this first-of-its-kind, cross-platform Vogue campaign celebrates the iconic brand’s star-studded Met Gala invitees. Ambitious in production and directed in dual part by Alice Kong and Jordana Koffsky, each fabulous ambassador stars in an original film and TikTok.

Programming

Original film (watch it!)

Social campaign (here)